Frank Jons: chromatic explosions!
He could have ended up as a partner in an auditing firm, but a job interview convinced him to follow his true calling: painting. Interview.
Pierre Thomas (Eurocom): Investing in equity in the United States
In addition to its extensive experience in building luxury villas in Florida, Pierre Thomas and the Eurocom Group are expanding their presence in the United States by launching a new investment opportunity. They now offer the chance to participate in their U.S. partners' multifamily real estate projects through “club deals.” With a deep understanding of the Florida and Texas markets, they collaborate with established developers, relying on a proven business model refined over the years and demonstrated through over 700,000 square meters of completed projects. Additionally, the creation of a regulated fund based on U.S. real estate projects is expected to launch by the end of the year.
In a context where finding profitable investments is increasingly challenging, sophisticated investors are turning to real estate private equity in the U.S., drawn by the stability and tangibility of this type of investment. These investments, grounded in the real economy, do not suffer from stock market fluctuations, offering a high level of security. Investors thus become direct co-shareholders in the projects, benefiting from an excellent risk-return profile.
For European investors, this approach also represents a geographic diversification opportunity, allowing them access to tangible American assets with returns uncorrelated to financial markets and less exposed to European geopolitical factors. They can spread their risks by investing in multiple multifamily projects in the United States through our well-established local partners, reducing their overall market exposure.
Construction of a new multifamily project in the United States in New Braunfels, Texas – Construction starts in H1 2025.
Construction of a new multifamily project in the United States in Orlando, Florida – Fully funded project. Construction starts in Q4 2024.
The U.S. real estate market, especially in the multifamily segment, often offers higher returns than those observed in Europe. Upon completion of construction and leasing of the units, each project is generally sold in full to an institutional investor within four to five years, allowing investors to quickly recover their capital while benefiting from attractive returns. This investment strategy, highly popular, becomes even more advantageous when a seasoned local partner manages the funded projects.
In parallel, the appeal of states like Florida and Texas has intensified under the Trump administration, which promoted pro-business policies encouraging the migration of residents and companies to these income-tax-free states. With Trump’s recent re-election, this pro-business dynamic could be further strengthened, increasing investor confidence in these markets. Tax incentives, such as “Opportunity Zones,” have fueled the development of multifamily projects in high-growth areas like Miami and Austin, boosting interest from European investors seeking returns uncorrelated with financial markets.
In a context of high property prices and significant inflation, many potential buyers are opting for rental options instead. To meet this growing demand, our local partner focuses on developing multifamily residences, capitalizing on the dynamic population growth in Florida and Texas. We anticipate that valuations and rents in the multifamily sector will continue to rise, especially as the cost of purchasing property remains high relative to renting, largely due to persistently elevated interest rates.
Pierre THOMAS
+352 621 490 629
Tanguy BESREST
+352 661 255 188