Marzio F. Schena (ANote Music): A Financial Symphony
Marzio F. Schena, CEO and co-founder of ANote Music, describes the company’s mission to democratize music by building a technological platform to widen the market for access to music rights through streaming, films, or other media while creating an investment opportunity for those backing new music or seeking income from established songs.
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How does music compare to other asset classes?
Music as an asset offers a unique combination of growth, diversification, and passive income. It is witnessing double-digit annual growth, primarily driven by streaming. Music is insulated from economic conditions as people's consumption of music tends to remain constant. Our primary focus is on the passive income generated by songs, especially through streaming. The minimum investment is as low as €6, making it accessible to a broad audience. Once a song gains popularity, it garners consistent streams, translating to steady revenue. Our technology helps to amplify a song's reach. For example, Spotify's algorithms might feature new tracks, but a significant portion of streams comes from users who save songs to their playlists, ensuring recurring listens and thereby, revenue.
"Music as an asset offers a unique combination:
growth, diversification, and passive income."
Could you briefly introduce ANote Music?
ANote Music has emerged as the premier marketplace in Europe for buying and selling shares in iconic songs and continually earning royalties. We started in 2018 to create a stock exchange-like platform, making music accessible for anyone to invest in music as a viable investment category. Our mission is to democratize music investment and recognize it as a legitimate alternative asset class. Our diverse team has brought expertise from investment funds, major consulting firms, and security to establish music as a novel investment asset. Our catalog is also diverse, ranging from single songs to extensive collections of 120,000 tracks including tracks from global icons like Beyoncé, Avicii, and Drake.
What aspects of the model will appeal to investors?
Our approach allows investors to engage with music in two distinct ways: Either by investing early in the creation phase or by investing later when songs have established a stable royalty flow. This approach opens opportunities for fans and financial investors alike to enjoy passive income from their investments. To achieve this, it's crucial to blend financial acumen with robust IT and cybersecurity infrastructure. We're not just constructing a marketplace; we're building a comprehensive platform accessible via Android, iOS, and desktop. A pivotal aspect is ensuring meticulous royalty management and distribution, a domain where our co-founder from EY plays a crucial role. Our use of blockchain brings transparency and verifiability, ensuring that ownership records are not only maintained internally but also externally verifiable. It paves the way for interoperability, allowing for future integration with other platforms and systems.